Entrepreneurship dexterity and small business success culture in Nigeria
Keywords:
economic performance, entrepreneurship, significant effect, small business, success cultureAbstract
The study focuses on the effect of entrepreneurship dexterity on small business success culture in Nigeria. The specific objectives are to examine the effect of entrepreneurship innovativeness on small business success culture, determine the effect of entrepreneurship creativity on small business success culture and determine how entrepreneurship risk-taking affect sme accomplishment. The population consists of 100 staff in the selected microfinance banks in three senatorial districts in Delta State. The findings of the study showed that entrepreneurship innovativeness has a significant effect on small business success cultures, entrepreneurship creativity has a significant effect on small business success culture, and entrepreneurship risk-taking has a significant effect on small business success culture. The study concluded that innovativeness influences small business success as innovation will enable the firm to improve on current lines of products, bring into the market new products and use better production techniques or equipment that will enhance productivity. The study recommended that innovativeness dexterities increase the likelihood that a firm will realize first-mover advantage and capitalize on emerging market opportunities and generate extraordinary economic performance.
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